Supporting our Distributor business partners

Strengthening and expanding both the practical and theoretical knowledge, Master Builders Solutions offered hands-on training to distributor’s applicators across the kingdom


Al-Khafji, Saudi Arabia – July 19, 2018 - Saudi BASF for Building Materials Co., Ltd is focusing on strengthening the distribution channels across the kingdom by providing hands-on trainings to the applicators to maximize their knowledge of Master Builders Solutions systems.

Al Julhaimi Distributor training was led by Tariq Amro the Business Segments manager of tile fixing solutions along with the technical department and the Indirect Distribution Channel Manager, Ayman Al Habash. In this training we showcased the range of tile adhesive systems, where to use them (on which type of tiles) and the methods of applications.

In addition, Saudi BASF management considers this as part of its social responsibilities to improve the knowledge and awareness of professional practices and the sustainable and durable solutions provided to our valued customers.


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Matteo Gioia

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